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What you should know
01
D.B.A (Doing business as) is normally called "Fictious name"
02
A fictitious business name is a name used by a natural person or entity for conducting business under such a name, which is different from its legal name. In the case of entities, such as corporations, a fictitious business name is any name different from that used in the articles of incorporation.
03
Brand awareness is the primary reason for DBA. With a catchy business name, strategic marketing is easier. It also allows you to expand in states where your legal name may no longer be available or cause confusion.
With a fictitious business name, you can also set up a business or company bank account hassle-free.
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